Ready to have a book written in your voice without writing a single word? This is the free 1st step...
Hey fellow aspiring author!
My name is Eric Herman and I'm excited that you've made your way to this page.
I am a self published author (with 3 books) and serial entrepreneur. In the next 5 minutes, I'm going to walk you through how I've come up with the ideas for the books I've written without the stress many aspiring writers experience and without spending hours staring at my computer screen.
And how the 4E Book Idea Formulation System helped me turn my ideas into my latest 2 books.
First of all... I don't want you to think I just sat down one day and starting cranking out ideas that would make it easy for me to turn them into books. That's just not the case. I've been compiling ideas for books and other forms of media for nearly two decades and in that time I've made every single mistake in the book (pun intended).
The truth of the matter is that when I first started putting my book ideas together, I had no direction or idea of how to turn these silly ideas into into anything meaningful (let alone a book). Really the only thing I knew when I started was that some day I wanted to write a book because it seemed like such a powerful asset to have.
The first few years of generating book ideas, I wasted a lot of time and not only made no money, I didn't generate a single lead. The only thing I had to show for all my ideas was notebooks filled with unorganized content (that's the truth!).
But I stuck with it...
Why? Because, being a lifelong entrepruener, I was always generating a ton of new ideas. It used to piss me off that I couldn't turn these ideas into a book. I thought that one day I could maybe figure out.
Earlier this year, it finally all clicked. I started documenting a book idea creation process that I'd developed by pulling together ideas from books I'd been reading, videos I'd been watching and listening to others successfully turning their ideas into published books.
The result is a simple, free system that you can follow to go from rough idea to book outline while having your morning coffee.
The system is made up of 4 components, let's dig into each...
The 4E Book Idea Formulation System is engineered to produce a true "breakthrough" idea.
For a true "breakthrough" your idea needs to hit all 4E's. Miss one and you risk blending into the background noise of your industry.
So, how do you come up with your 4E idea?
First, you need to embrace clarity and specificity, these are key. Answer these questions:
Next, you need to consider what they're doing to solve the problem now. Where are they turning for help?
Lastly, take a look at existing solutions. How does your idea provide a better solution?
Truely breakthrough 4E ideas
Let's look at the iPod. When Apple introduced the iPod, it was:
Take Netflix when it first launched DVD-by-mail. It was:
Ready to craft your 4E breakthrough idea?
Next, Run your breakthrough idea through ChatGPT, Claude or Perplexity:
Test your idea with this prompt:
"My system, process or solution helps [specific audience] achieve [concrete result] in a way that's never been done before because [key innovation]. The current alternatives force people to [pain point], but my approach eliminates this by [unique mechanism]."
Hour Author Example:
"The Hour Author Book System helps business owners, content creators and professionals write and publish a lead or sales generating book in only an hour of their time without writing a single word and without AI."
Remember: Your goal isn't to be incrementally better. It's to be fundamentally different in a way that makes the old approach obsolete. That's the power of a true 4E breakthrough.
Exceptional
Expedited
Effortless
The Hour Author Book System Promise:
"Transform your expertise into a published book and complete marketing ecosystem in just one hour of your time. No writing required, no technical skills needed, no marketing expertise necessary. Just bring your knowledge - we'll handle everything else."
The Hour Author Book System Positioning Statement:
"Hour Author isn't just a faster way to write a book - it's a complete reimagining of how thought leaders can package and monetize their expertise. While others are struggling to find time to write, our authors are already generating leads and closing sales with their professionally published books and marketing assets."
The Hour Author Book System Unique Value Proposition:
"From expert to author in 60 minutes - with a complete lead generation and sales system built-in. No writing required, no tech skills needed, no marketing expertise necessary."
The Hour Author Book System Core Innovation:
The system transforms the traditional book creation process from a linear, time-intensive journey into a parallel, automated ecosystem generator. It's not just about creating a book faster - it's about simultaneously building all the tools needed to leverage that book for business growth.
Summary
This 4E analysis reveals why Hour Author isn't just another book writing service - it's a complete paradigm shift in how expertise is captured, packaged, and monetized.
In short...
I'd like to help you skip the trial and error and generate your 4E Book Idea in an extremely accelerated time frame.
Let's run through each of the 4E components with ideas and a couple of examples for each.
Examples:
Topic: How AI Is Transforming Personal Productivity
Write about how AI is transforming personal productivity in real time (a topic that a lot of people are interested in, but's not part of general AI conversation)
Topic: How To Write A Book In An Hour Without Being A Writer
A fresh way to write and publish a book in your voice without actually writing it yourself
Examples:
Topic: How To Use AI To Lose 10 lbs in 30 days And Keep It Off
Write how you were able to use prompt engineering to create a diet and fitness regamine that resulted in 10 lb weight loss and how you've managed to keep it off and how others can follow you step-by-step process.
Topic: How To Write A Book In An Hour Without Being A Writer And Without Using AI
It's unconventional to think that you can write a book without actually writing it and do it without AI in only an hour.
Examples:
Topic: How To Flip Houses In 60 Days With No Money Down Using AI
Write about how you developed step-by-step system to purchase and flip houses in only 60 days with no money down, using AI.
Topic: How To Write A Book In An Hour Without Being A Writer
Writing a book by speaking it or repurposing your existing content in only 1 hour
Examples:
Topic: How To Automate Social Media Posting In Only 20 Minutes A Month
Write about your process for automating social media posting and how, through your process, the task of creating and posting social media content can be reduced to only 20 minutes a month.
Topic: How To Write A Book In An Hour Without Being A Writer
The Hour Author Book System takes only an hour of the author's time because it's based on a system to take content and transform it into a book (we do the work behind the scenes so you don't have to)
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